.png)
The Truth!
You can find advice about nutrition, weight loss and healthy living in abundance. There is no end of at-home and gym-based programs you could choose from.
THE TROUBLE IS STICKING TO THEM, RIGHT?!
Sure, you can lose weight in the short-term. It’s keeping it off where the real struggle is at.
And with so many ways, claims and counter claims about what, how much and when to eat nowadays, it’s also confusing deciding what to do for the best.
Many of our clients had previously exercised before, some a lot. Yet, still the needle wasn’t really changing on the scale.
THEY FACED 2 PROBLEMS
A. Sticking to what they started
B. Deciding on the right approach
Let’s sort this out once and for all.
Here’s the trouble with “dieting” in your 40s, 50s and even 60s.
Calorie restriction increases hunger and cravings. Willpower overcomes this for a while. But in the end willpower isn’t enough. It runs out.
Exercise will increase energy expenditure but unless you eat in the right way, your body will respond, balancing out the energy equation by making you feel hungry, craving your favourite foods and then dampening your metabolism to conserve energy.
Instead, do what our mid-life clients do. They raise their metabolic rate, reduce cravings, enjoy their favourite foods and ditch the struggle with “keeping the weight off” by doing something they actually enjoy.
There are just three components to our approach, but each is critical.
[1] A MINDSET SHIFT - We help you flip that switch inside your head to stop the self-doubt, self-sabotage and struggle with the mindset side of things (that’s the piece we excel at).
[2] ACCELERATED FAT-BURNING - We set you up with a nutrition plan to help your body burn it’s own body fat for energy (hint: it’s NOT likely at present, which is why you get the cravings you do).
[3] CONSISTENT EXERCISE - And finally, we get you all sorted with a fitness plan you can do, optimised for the result you want so that you don’t have to do loads and loads of it.
Sound good?
Read the download and get inside the app for a free week on us!
%20(4).png)
THE GREAT NEWS?
When you stop relying on willpower and start following a system proven to get you firmly back at the wheel, you’ll NEVER need to “lose weight and get fit” again!
Let’s get out of the “friend” zone we’re in at the moment.
LET'S BE HONEST
Doing what you've always done will, at best, only get you what you've previously gotten.
Let’s face it you’re not getting any younger. If not now, exactly when?
And the truth is you’ve done dieting and you know how to diet, but it always backfires in the end. The problem isn’t losing weight (you’ve proven you can do that) but keeping it off. And let’s face it that's what you most struggle with.
Willpower is your power until you don’t have any then you blame your lack of will power. Time to stop white knuckling your way through this.
THE TRUTH
❌You don’t need to give up everything you enjoy eating.
❌You don’t need to thrash yourself in the gym.
❌You don’t need to pay an arm and a leg for guru-like coaching or anything a bit weird.
✅You just need to get back in the driving seat and flip that switch in your head.
✅Re-teach your body to better burn body fat.
✅Do the right exercise consistently.
SERIOUSLY
Whilst you’ve been scouring the internet looking for hacks and tricks that you damn well know just lead to more of the same, our clients are actually doing the work and changing for good!
%20%20(10).png)
%20%20(11).png)
%20%20(9).png)
%20%20(7).png)
%20%20(8).png)
%20%20(4).png)
%20%20(16).png)
%20%20(12).png)
.jpg)
Hello, maybe we should share a little about ourselves...
Hi, I’m Darren, and I’m Allison. This is where we are supposed to tell you we once struggled just like you and then, in 6 short weeks, turned it all around - and so you can, too.
Thing is, we didn’t. This is not that kind of a "I did it, so you can too" story.
We have, however, worked with thousands of people over 30 years as professionals on a mission to truly help people change. And so you can, too 😊
I (Darren) was a University lecturer in Liverpool teaching my students all about sport and exercise psychology. I had completed my degree and masters degree and was working towards my PhD when it hit me.
I could teach Uni students for the rest of my life to know "in theory" how to help people make shifts in their thinking to achieve amazing results, or I could go and do it.
You know what they say: those who can, do. And those who can’t, teach. No way, that wasn’t for me. That was not going to be my legacy!
So, I quit. I became a Personal Trainer (to my parents dismay I might add) but it worked out well (and they are proud now). I travelled the world and built an amazing business combining the three magical ingredients that make this whole fitness thing work: Mindset, Exercise and Nutrition.
Thing is, when Allison and I combined forces ventured into the online space and, indeed, opened our first studio, we still experienced some clients getting amazing results and others not.
And that really bothered us.
It was like there was still a missing piece we hadn’t mastered.
And then boom 💥
It was crazy. A student I had trained 20 years prior had built up a multiple 6-figure fitness business, sold out and had become director of an organisation that had started a huge movement in nutrition and health. Leading doctors from literally all around the world were there. They were united in refreshing the truth about nutrition, disease, fat loss and even mental wellbeing with a far more evidenced-based approach than ever before. And we were invited as guests to attend. We attended annually for a few years.
And boy, it was good.
The final piece was installed into our approach and clients achieved better and better results. The results lasted and clients told us how they had re-learned everything they thought they knew about nutrition and health, too. And when they did, their whole life changed.
Today, our clients no longer fight themselves to get fit and healthy. They no longer yo-yo diet. And their battle that had lasted decades is gone.
When I (Allison) left Uni I ended up in Portugal working as a PT, fast forward a few years and I was managing a high-end facility and working back to back with high-end PT clients. But do you know what? They just didn’t get anywhere near the results their efforts (in my sessions) and the price they were paying warranted.
3 kids later and a break from working I returned to the UK and back to work, this time determined to ensure my clients got the results I wanted for them.
I retrained, and added this “coaching” element to by tool box. And when I say coaching I mean making sure clients didn’t just train hard, but were more consistent with their eating, with their daily cardio (separate from “workouts” including walking or taking up a sport again for example) and creating the lifestyle they wanted.
And boom 💥
I set up a ladies-only group fitness program, and soared to being fully booked once again and, this time, loving much better results than ever before.
However, it wasn’t until we fixed the BIG problem i.e. that their nutrition wasn’t quite right that we witnessed the results we now enjoy with our clients today.
It was the fake science that low fat is best. The scaremongering around cholesterol and, quite frankly, lies about the notion it’s just a question of calories in versus calories out, which just isn’t true.
Once we fixed this, well – life hasn’t been the same since. We created the Ultimate Mind-Body Transformation 6 Week Kick-Start as the portal through which we could guide clients to absolutely ensure their success. Maybe we could help you, too?
SO THE ONLY QUESTION LEFT IS "WILL THIS WORK FOR ME?"
➡️My body’s not like other people’s. I struggle with emotional-based eating and I've tried so many things before I doubt myself not just the program.
Seriously, we’ve worked with so many different people with such a variety of problems and challenges, the truth is if you have the desire - we know like we know like we know we can help you make things the way you want them.
😜Of course, if you are NOT ready to get back in the driving seat. If you’re already fit and only want to lose a couple of lbs or so. And if you only want a hack, tip or trick to help...
We can’t help!
This really isn’t for you.
However, if you are ready and will commit to the process, we can help you get back in the driving seat, flip that switch inside your head, convert your body into a fat burning machine and create a workout routine you can actually enjoy and therefore consistently do.
WHAT YOU GET INSIDE THE FULL 6 WEEK KICK-START...
Weekly labs and our 3-step psychology of success system to help you get back in the driving seat, deal with self-doubt, self-sabotage and emotional based eating and drinking for good.
Our 5-step method that converts your body into a fat burning machine with recipe ideas, meal plans and vibrant community of like-minded people to keep you on the straight and narrow.
Easy to do at-home as well as gym-based workouts you and plug and play into your busy week as they are just 20-30 minutes in duration and really simple to follow.
FIRST, DOWNLOAD THE GUIDE!